Making the highest level of enjoyment a shared experience

Our approach

The KRÜGER name stands for the highest quality, continuous innovation, and reliability. This ethos and our value-adding processes are the main pillars of our day-to-day business activities. Every day, we set new standards through our passion for enjoyment.

Our vision

Together we make the highest level of enjoyment a shared experience.

Our mission

The KRÜGER GROUP is one of the world’s leading family companies in the food industry. What drives us? We love enjoyment.

Our high-quality products and services should not only satisfy our customers and partners around the globe but also inspire them. Each company in the group follows this mission – individually and as part of a robust network.

Our values

  • Quality

    Our quality promise

    Seeing people enjoy our food is convincing in itself. The KRÜGER GROUP is committed to a promise of quality. All our employees are committed to fulfilling this, every day.

  • Tradition

    Long-term tradition

    Our family business has grown from a long-standing tradition, and this is the root of our success. The values resulting from this are still applicable today and they shape our daily activities.

  • Respect

    Respect for people

    Our relationships with customers, business partners and employees are characterized by a respectful and responsible attitude. This is the reason for our strong business relationships and the long years of service given by many of our employees.

  • Reliability

    Trust through reliability

    Those who place their trust in us can count on us! It is part of our self-image to take the expectations of our customers and partners very seriously at all times. That is why we do everything in our power to meet their demands and keep our promises.

  • Willingness to innovate

    Taking our success into the future

    We are leading our traditional company from a successful past into a successful future. The key to this is the willingness to develop innovation, establish new business fields, and constantly question existing structures.

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