Brands
Global confidence in our strong brands
Customers all over the world trust in the quality and enjoyment that are closely associated with our brands.
Brands
Global confidence in our strong brands
Customers all over the world trust in the quality and enjoyment that are closely associated with our brands.
ADDITIVA
Minerals, hot drinks, vitamin products – dietary supplements from ADDITIVA® are a reliable companion when the body needs something extra. Especially in times of stress, with unbalanced nutrition and during the cold season, a lack of essential vitamins and minerals can quickly occur. ADDITIVA® products, which are exclusively available in pharmacies, support the body with high-quality ingredients in innovative dosage forms and are particularly beneficial and tasty.
ADDITIVA® – Taste the difference.
Assugrin
Assugrin sugar substitute is the perfect alternative for anyone who loves sugar but wants to banish its nasty side effects, such as waist fat or tooth decay. The erythritol-based sugar substitute is particularly suitable for sprinkling over fruit and muesli or for sweetening hot drinks, desserts and other dishes. Erythritol is a tooth-friendly, well-tolerated, naturally sweet-tasting sugar substitute. In contrast to other sugar alternatives, you can hardly taste any difference between Assugrin sugar substitute and sugar.
Banania
With its unique recipe of cocoa, cereals and a touch of banana and honey, it offers products with an inimitable taste that have been enjoyed by everyone for generations.
For over 100 years, Banania has been a heritage brand that brings comfort, pleasure and smiles to young and old alike. Drawing on its know-how, Banania embodies a unique combination of tradition, innovation, quality and social commitment, making it a trusted, strong and enduring brand.
The range includes original chocolate powder, low-sugar chocolate powder, Dolce Gusto-compatible capsules and a palm-oil-free spread.
BENCO
Benco—the Austrian market leader among cocoa-containing beverage powders. Loved by young and old for over 50 years, Benco has an essential place on any breakfast table in Austria. The fine drink powder is soluble in cold or hot milk and in plant-based milk alternatives. This classic is available in bags of various sizes and in ready-to-drink form in a practical 250 ml bottle for enjoyment on the go.
BENCO France
For over 50 years, Benco, creator and leader of chocolate powder granules, has been offering a crunchy, irresistible recipe to brighten the day of chocolate lovers.
A promise of indulgence, with its granules of positive energy to brighten up the day !
Soluble in hot or cold milk, the brand offers, in addition to the original version, a low-sugar version and a chocolate-caramel version to delight young and old alike. Benco is also available in Dolce Gusto-compatible capsules.
CEBE KAKAO
cebe is the traditional German baking cocoa brand that every child and every hobby pâtissier has known about for decades, and it has undergone continuous improvement over the years. cebe cocoa powder is a leader in taste and solubility.
DUO PENOTTI
Duo Penotti, the original stripy hazelnut spread of over 40 years, is best known for its distinctive brown and white stripes (2 colours, 2 flavours, 6 stripes in 1 jar). They have become a key equity which also reflects the brand’s fun side and togetherness.
Duo Penotti was founded in the Netherlands, an award-winning publicity campaign turned the breakfast staple into an iconic brand with strong brand values. The catchy soundlogo ‘Dubbel lekker in een potti’ is synonymous with Duo Penotti.
Duo Penotti is a leader in innovation and dedicated to developing premium quality hazelnuts spreads, using natural and partly sustainable ingredients. The unique and doublelicious flavour is loved by children and adults alike.
Edle Tropfen in Nuss
A sophisticated combination! Edle Tropfen in Nuss is a premium alcohol-filled chocolate speciality for connoisseurs which provides an unique and irresistible taste experience in order to turn ordinary moments into moments of indulgence and joy.
Each single Edle Tropfen in Nuss chocolate is created with fine alcohol fillings (e. g. trendy Gin-, Whisky- and Rum-cocktails) within a fine crispy sugar crust which is covered by smooth milk and white chocolate and crunchy hazelnut-pieces.
ESPRESTO
ESPRESTO is the popular capsule brand for every occasion from K‑fee. The full potential of your K‑fee capsule machine unfolds with an extremely wide variety of beverages. The product range enables delicious enjoyment of your favorite drink, just like in a café and at the touch of a button, exactly as you like it. ESPRESTO offers capsules for delicious espresso, lungo and filter coffee as well as for popular specialties such as cappuccino, chai latte and chocolate – and of course for tea.
EVRST
We bring new energy to the snack bar market: irresistible taste and high-quality ingredients give you the energy kick to rise to the top – together with us. We are rethinking snacks and always with one goal in mind: to bring pure joy and enjoyment to modern, varied and often turbulent everyday life with every bite. With decades of experience, innovative passion and fresh, creative thinking, we turn snacking into an exciting experience.
FRITT
For over 90 years, FRITT has been synonymous with fruity chewing fun. Children and young people are just as enthusiastic about the unique chewing strips as adults who have loved the classic since their childhood days. In their unmistakable shape, FRITT chewing strips are easy to divide and are a delicious pleasure time and time again. The compact, practical flowpack and the multitude of popular varieties make FRITT a “modern classic”.
In addition to the Schogetten brand, FRITT is an international flagship for the company and perfectly completes Ludwig Schokolade’s brand range, standing out for target groups of all ages.
HAFERVOLL
Whether for breakfast, in the office, after sports or on the go – flapjacks from HAFERVOLL are the perfect companions for all those who want to eat healthily without having to forego the enjoyment aspect. Unlike traditional muesli bars, our flapjacks are made with just a handful of natural ingredients. They are free of additives and sweetened exclusively with honey or agave syrup. The small muesli cakes are originally from England. Unlike conventional, machine-pressed muesli bars, our flapjacks are baked with love in the oven. As well as sweet, savory and protein varieties, our range includes a vegan option.
Hermesetas
Hermesetas offers a range of products suited for your daily needs, so that you can keep enjoying sweetness, but without the unwanted calories. While one product is ideal for sweetening your tea or coffee, another can be sprinkled on cereals and desserts, and a third is perfect for cooking and baking. Wherever you go and whatever you do: you can always have your favourite great tasting sweetener at hand.
KABA – The Original
Kaba has been at home among families since 1929. It connects generations, for whom it has become synonymous with cocoa. And it is more than just a beloved product—a sip of Kaba takes one “right back to childhood.” Along with the classic cocoa beverage, four fruity drink powder varieties have also enjoyed great popularity for many years. And with the recent market launch of Kaba bar chocolate, the brand has brought a real eye-catcher to the chocolate shelves.
K-fee
The multi-beverage capsule system K‑fee is a perfectly coordinated system of award-winning designer capsule machines, patented Smart-Brew capsule technology and an enticing range of capsules for all popular hot drinks of excellent quality – including espresso and lungo with world-class crema. Bring a café atmosphere into your home, including wonderfully large cups of filter coffee, cappuccino with creamy milk foam, hot chocolate, chai latte and tea.
KRÜGER
The KRÜGER brand is the original brand from its founding years. It stands for diversity and variety in the instant beverage range and is well known nationally and internationally. In addition to classic coffee, tea and cocoa specialties, the range includes modern interpretations of café beverages. It is true to the slogan: “Now it’s getting tasty”.
Mauxion
As a strong, traditional Ludwig Schokolade consumer brand, Mauxion optimally combines attractive price and performance features. An extensive product range, designed with the customer in mind, ensures that our trade partners enjoy sustainable success with their product range. As a traditional brand with a wide range of products, Mauxion responds to consumer wishes, especially in terms of chocolate specialties. Popular and sophisticated compositions in different package sizes meet the preferences of the target groups and fulfill their demands for high levels of quality and a wide selection.
MaxiNutrition
Whether you want to get into shape or simply improve your physical well-being, MaxiNutrition means real support for your sporty lifestyle. For real. Because at MaxiNutrition everything is real. The products are real because they do not contain artificial colorings and are based on scientific recipes. They are also real because we use natural flavors – and because we pay attention to a strict selection of raw materials. MaxiNutrition supports you with premium protein and effective supplements to build and define muscles. Protein-rich foods without added sugar help to shape your body and control your weight. To optimally complement your healthy lifestyle, we also offer protein-enriched porridge, baking protein and protein spread – all with maximum purity.
Milly Mo
Enjoy delicious milk at the touch of a button. With Milly Moo milk capsules, you can enjoy delicious specialties from the capsule without having to open a milk carton again and again. 100% whole milk powder with no added sugar. For latte macchiato, cappuccino, caffè au lait, cocoa or simply hot milk – you can prepare the milk capsules whenever you want.
Mr & Mrs Mill
The passionate capsule brand for the K‑fee system, Mr & Mrs Mill, stands for discovery and enjoyment. As a pioneering trailblazer, Mr & Mrs Mill, with unquenchable curiosity, tracks down fine coffee varieties in the most important coffee-growing regions. Thanks to the slow roasting philosophy and the particularly gentle drum roasting process, all Mr & Mrs Mill coffees develop their very special bouquet. The result is special coffee creations that inspire all the senses and create personal moments of enjoyment like never before.
RUGARD
RUGARD pharmacy cosmetics – Forever young? We can’t promise that. But for skin that is always well cared for? That’s what we guarantee if you use RUGARD COSMETICS. With our vitamin and hyaluronic acid range, our brand offers highly effective skin care products. These products are enriched with valuable vitamins, hyaluronic acids and high-quality plant oils that intensively nourish and visibly refresh the skin.
RUGARD COSMETICS stands for sophisticated formulas developed to the highest quality standards. Our brand offers excellent value for money and is available exclusively in pharmacies. Free from parabens and specially tailored to the needs of different skin types, our skincare ensures beautiful skin results for years and delights numerous satisfied customers.
Schogetten
Schogetten are the unique, practically portioned classics on the chocolate bar market that delight consumers with their alluring taste and wide variety of flavors. With their unmistakable USP, they have met the desire for pure chocolate for over 60 years. Their tempting taste and wide variety of flavors make Schogetten a classic that you simply have to grab. Schogetten. A pleasure. Piece by piece.
Schogetten is loved by consumers in over 70 countries. And as part of an internationally oriented media and marketing strategy, more countries are added every year and contribute to the growth of the brand. This makes the Schogetten core brand one of the international flagships of our company.
SODAPOP
SODAPOP stands for modern, high-quality sparkling water systems and is one of the top vendors in the sparkling water maker market and CO2 cylinder business. Under its own brand and as a private-label vendor, SODAPOP produces and sells the full spectrum, from CO2 sparkling water systems to glass and PET bottles, CO2 cylinders, flavoring syrups, and water filter products. The sparkling water makers from SODAPOP are compatible with all identically constructed universal cylinders with screw valves. In addition to universal cylinders, SODAPOP also offers Easy Fix cylinders for quick-connection sparkling water systems.
The cylinders are filled in a state-of-the-art production plant in Bergisch Gladbach. The use of sparkling water makers, including the flavoring of the sparkling water, is environmentally friendly and saves packaging and resources – making it very sustainable. The appealing design of the sparkling water makers, their well-conceived functionality, and maximum convenience for the consumer are central.
Suchard Express
Since 1826, Suchard Express has stood for delicious cocoa pleasure, quickly prepared:
Whether hot or cold, at home or on the go—Suchard Express is a convenient daily companion. One that sweetens the moment and brings enhanced enjoyment and inspiration to the little breaks in the day. It is available in refillable bags, boxes of individual packets, and capsules for preparation by machine, to ideally meet the needs of all target groups.
SteviaSweet
Snacking with a really good feeling – no problem with SteviaSweet products. Instead of sugar, we use the sweetener steviol glycosides, which are extracted from the stevia plant, in our chocolatey treats and fruity wine gums and refine the recipe with other purely plant-based ingredients such as maltodextrin or erythritol. This means you can use our sugar substitute in exactly the same way as you are used to using sugar.
Trumpf
Trumpf is the brand umbrella under which chocolate connoisseurs will find specialties of the highest quality. First and foremost are the liqueur chocolates offered by Edle Tropfen in Nuss, a product that is synonymous with ingeniously composed liquor-filled chocolates for connoisseurs. The unique combination of alcoholic fillings with a shell of nuts and chocolate makes Edle Tropfen in Nuss as distinctive as its striking octagonal packaging. Trumpf’s chocolate bars also offer a wide selection of product and taste variants that satisfy the wishes of a wide variety of target groups. In addition, Aero aerated chocolate, with its light texture, is an unparalleled specialty in the chocolate bar market.
Winsenia
The Winsenia brand offers a wide range of nut nougat spreads. Aromatic roasted hazelnuts combined with delicious cocoa form the basis of the well-balanced nut-nougat taste. In addition to the classic, the range includes milk and fruit combinations, such as the strawberry-milk or chocolate-banana duo creamy spreads. The delicious spreadable creams are available in a classic glass as well as in a tube.